Branding
undefined conference.
Fall 2022
Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Fresco

It all started with an idea.
Okay...so what the heck was it?
The assignment was to create a conference for just about anything you want. Working in a male-dominated field myself, I wanted to create an event that I would want to attend and create a space for women who share similar thoughts and feelings about their industry to connect.

the goal.
Undefined is a conference created by women, for women.
From June 2nd-4th at the Kansas City Convention Center, hear from empowered females just like you about their lives and experiences working in male-dominated fields. These areas include construction, business, law, sports, and many others. You will learn how to break barriers in your own workplace whether it's based upon race, culture, ability, income, gender, or experience.

...and how did i accomplish it?
Well, let me show you.



